Meet The Team

Russell is an accomplished eCommerce and digital marketing expert with a proven track record of pioneering web technologies and implementing sustainable digital strategies. He specializes in driving business growth through online sales channels, consistently improving site performance, boosting ROI, and increasing revenue for a wide range of clients.

Russell excels in strategic planning, market research, product development, and conversion optimisation, combining data-driven insights with creative solutions to enhance user experience and maximize online sales. He has deep experience in analyzing sales funnels, optimising website architectures, and leveraging analytics to identify growth opportunities and deliver measurable results.

As a specialist adviser, Russell is highly skilled in eCommerce platforms and digital marketing tools such as Plentymarkets, Shopify, Google Analytics, SEO, paid media, and CRM integrations. He advises businesses on everything from platform selection and implementation to customer journey mapping and multi-channel marketing campaigns.

In addition to revenue growth, Russell integrates ESG-focused initiatives into digital strategies, helping organizations align online operations with environmental, social, and governance goals. He is also experienced in scaling businesses internationally, managing cross-functional teams, and mentoring marketing and eCommerce professionals to achieve long-term growth.

With a strong combination of technical expertise, strategic insight, and sustainable business acumen, Russell helps businesses not only achieve their financial objectives but also build responsible, future-ready digital operations.

Sam Sammour is a technology expert specialising in AI, IT, and sustainable tech solutions, with hands-on experience in Javascript, HTML, CSS, Java, C#, Perl, and SQL.

He offers a range of services, including AI consulting, IT strategy development, project management, and the implementation of ESG-driven technologies that help organisations align their operations with environmental, social, and governance goals.

Sam also leverages innovative marketing technologies to enhance connectivity, integration, and efficiency across marketing departments, ensuring that digital transformation initiatives deliver measurable impact while supporting sustainable business practices.

Henry is a Level 3 qualified content creator with a degree in Content Writing and extensive experience crafting compelling content across tech, gaming, and sports industries. He specializes in producing high-quality written and social media content that engages audiences, builds brand authority, and drives conversions.

Henry helps businesses develop and implement effective content strategies, optimizing copy for SEO, audience engagement, and business objectives. From website pages and blogs to social media posts, email campaigns, and thought leadership articles, he ensures every piece of content resonates with target audiences while aligning with brand voice and goals.

With a deep understanding of industry trends and audience behavior, Henry combines creativity with strategic insight to deliver content that not only informs and entertains but also generates measurable results for businesses across diverse sectors.

George Whiting is a creative expert in videography, animation, social media, and multi-media marketing, with over 8 years of experience helping businesses engage audiences and achieve measurable results. He combines technical skill with creative vision, delivering content that captivates, informs, and converts.

George is self-taught across a broad spectrum of disciplines including video editing, photography, graphic design, motion graphics, website design, and email marketing. He has worked with diverse industries such as SaaS, neuro-tech, e-commerce, construction, automotive, sports, hospitality, and charity, tailoring his approach to each client’s unique goals.

He helps businesses develop winning social media strategies, build loyal followings, and turn digital channels into powerful marketing tools. Whether creating stunning videos, dynamic animations, or engaging social-first content, George ensures that every project communicates the desired business message effectively.

Equipped with professional tools including drones, GoPros, Sony cameras, gimbals, and advanced software, George delivers high-quality visual content optimized for impact across all platforms. His entrepreneurial drive, curiosity, and passion for innovation make him a versatile creative partner for businesses aiming to stand out in today’s digital landscape.

See some of George's work on his personal site,  click here 

Julie brings extensive expertise in business operations, finance, and customer service, with a strong focus on recruitment, process management, and organizational efficiency. She plays a key role in managing business administration and finance functions, supporting Thinking4 with policy development, procedure implementation, and staff onboarding.

As the front-of-house point of contact, Julie ensures a seamless client experience by directing enquiries to the right consultant or expert, proactively managing communications, and maintaining high standards of service. She is highly skilled in leveraging customer relationship management (CRM) systems, scheduling platforms, and business software to streamline workflows and enhance client engagement.

Julie’s experience spans coordinating cross-functional teams, improving operational processes, and supporting business growth initiatives through efficient administration and technology adoption. Her combination of financial insight, operational know-how, and customer service excellence makes her an indispensable asset in ensuring that both clients and colleagues receive outstanding support.